A new national project to share the UAE story with the world

His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai announced on his Twitter account the new national project to share the UAE’s story with the world.

His highness posted a tweet via his official account: Brothers and Sisters, today, we launch a new national project to share the UAE’s story with the world. The UAE’s nation brand project will reflect our unique values and narrate our story to the world…We will form a team of 49 Emirati artists, seven from each emirate, to design the UAE’s new nation brand logo, before the end of this year, to share our story with the world. A new identity to mark the beginning of a new decade. To watch the video, click on the following video:

Shaikh Mohamed bin Zayed also tweeted: Today, we launched an initiative to create a visual media identity for our country. 7 innovators from each emirate will meet to design an identity that tells the UAE success story to the world…We must have additional and new tools that enhance our interaction with the world’s nations and reflect our civilized and human values.

To watch the video, click on the following video: